About Us

Loreto is an Indian home and lifestyle brand rooted in over 25 years of textile expertise and built with a commitment to honest quality, thoughtful design, and long-term value.

The journey began in the late 1990s in Ahmedabad, India’s textile capital, where deep industry knowledge was earned the traditional way, through cutting, stitching, supervising exports, and understanding production from the ground up.

In 2007, this experience shaped Niki Enterprise, a manufacturing unit that quietly served some of India’s most established retailers and e-commerce brands. For over a decade, we worked behind the scenes, delivering consistent results, managing large-scale orders, and building a reputation based on reliability, not noise.

In 2017, we launched Loreto to bring this legacy directly to consumers. What started with cotton bedding is now growing into a broader range of home essentials, made for comfort, function, and everyday living.

Loreto isn’t built on trends. It’s built on intention. Every product is developed in-house, from sourcing to finishing and packing, allowing us to maintain full control over quality, price, and supply. We believe in simplicity, not shortcuts. In designing for real homes, not just catalogs.

Our name, Loreto, reflects calm, clarity, and familiarity. Our identity is grounded in a straightforward promise: what we make is made well. No inflated pricing. No unnecessary layers. Just dependable products that fit into daily life.

Today, Loreto is trusted by over 600,000 Indian households, and counting. Our bedsheets are just the beginning. With new categories in development and a growing team behind the brand, Loreto is building a long-term vision, one that stays rooted in textile craftsmanship while expanding into a full lifestyle offering.

We're proud to build from Ahmedabad, a city with generations of fabric knowledge, and even prouder to bring that legacy into the modern Indian home.